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Influencer Marketing Definition

Influencer Marketing Definition

Influencer marketing is a strategy that targets well-known figures and key leaders in the industry to present your brand’s message, products, and services to the larger market. Unlike marketing directly to your target audience, you will instead hire, pay, or simply...
Influencer Marketing Statistics Every Business Owner Needs to Know

Influencer Marketing Statistics Every Business Owner Needs to Know

Influencer marketing is taking the marketing world by storm. It is cheaper for businesses than celebrity endorsements and it typically has a higher return on the investment. There is hard data behind this shift to influencer marketing. Here are three influencer...
What is Influencer Marketing?

What is Influencer Marketing?

Influencer marketing is the word on everyone’s lips nowadays. In a world where customers are bombarded left and right by advertising in many forms, many have developed a blind spot for traditional advertising methods.  But there is one method that does and...